In a sense, Matalan has therefore benefited from a consistent set of ideals and values for more than three decades, thanks to the Hargreaves family always having had a hand in its management (Jason’s brother and sister have also made their mark on the company, either internally or from external positions in the industry). “Everything is a big ‘what if?’ because we don’t really know what will happen, but we’re trying to plan around what we don’t know. I genuinely want to get it right. “We’re not the cheapest; we compete with the supermarkets on entry price, but we’re 40–50% cheaper than the mid-market competitors for similar products,” Jason says. “We’re a private company,” says Jason. To fill those blind spots, he grants his team a great deal of freedom to ensure Matalan excels in every department. Give the customer more, never less: Jason Hargreaves, British fashion and homeware retailer Matalan, Adtaxi found that a clear majority of shoppers made an online purchase at least once a month, Matalan has also worked alongside Mumsnet for the Let Girls Be Girls campaign. to talk to him, whatever the reason. “The lesson really is how to approach people, how to deal with your suppliers and how to treat your colleagues,” says Jason. Despite the road humps, Jason still takes pride in Matalan’s strengths, and its unique position as a good-value, good-quality retailer. And Sainsbury’s and Asda are in the process of joining up.”, Another issue with online retail is that it requires new skill sets and training. Whereas previously the retailer would send 10 or so paper communiqués each year to its members, this has been scaled back considerably, with greater investment in digital channels instead. We’re in the value sector, so we are tough on price, but another lesson has always been, ‘be firm but fair’. Jason’s advice for a strong corporate culture is, quite simply, to “be the best”. “I had a chance to invest in a very big global fashion company once,” he says, “but I didn’t. “We need our suppliers just as much as they need us,” says Jason. Learn from your mistakes, and then be decisive.”, “You’ve got to have passion; you’ve got to want to get it right.”. But I’m very clear and honest. I make the big decisions, but I’ve got a very good understanding of what works for Matalan and what doesn’t.”. I care. This unique position has left the retailer with a revenue of more than £1 billion, and it recently posted an increase in both sales and profits despite market unpredictability in the face of Brexit. Its suppliers – companies like the Jolanka Group, Poeticgem and Knit Textiles – enjoy at least as much of an economic boost from Matalan’s partnership as Matalan does from them. “I’m very pleased with the supply base,” says Jason. When you’re in negotiations, everybody has to leave the table feeling like they’ve won something. It’s particularly important for Matalan to nurture its partnerships, given that many of those partners have been attached to the retailer for 20 years or more.
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